Marketing vs. Advertising vs. Branding

Marketing vs. Advertising vs. Branding

Marketing, Advertising & Branding…. Oh My! It’s no secret that there is a lot of confusion between marketing, advertising and branding. But I think marketers are partly to blame. If you do a search online, you’ll find no shortage of articles explaining the...
What to Look for in a Marketing Consultant

What to Look for in a Marketing Consultant

What should you look for? What questions should a business owner ask a marketing consultant?   I recently had the pleasure of being interviewed by Business Coach, Shawn Mari Turi for the Connected Women of Influence Radio Show, and this was one of the topics...