The Process
My philosophy is that the more information you have, the better your decisions will be.
There is no single marketing plan that works for every company, no “magic bullet” tactic. Every business is unique. Every business has its own story to tell and its own way of telling it.
So how do you tell your story? What tools and tactics are going to help you get your message out, increase your visibility and grow your business?
I help you figure all of that out.
It starts with a thorough Discovery Process – analyzing your data, reviewing current efforts, and listening to you, your team, and your clients.
- Assessing where your business is now and defining where you want it to be tomorrow
- Leveraging customer insights to improve processes, refine products and services, and develop a messaging framework
- Developing tailored solutions: an organized plan to follow to help move your business forward
BRAND STRATEGY & MESSAGING
What is your brand saying about you? Do you know? I develop strategies and messaging that help bring alignment between what you want people to think about your company and what they do think about your company.
LEARN MORE >COACHING & CONSULTING
As a Marketing Consultant and Coach, I provide the best of both worlds. Brainstorming and support when you need it. And the insights and expertise needed to improve business processes and make critical marketing decisions to move your business forward more quickly and effectively.
LEARN MORE >BRAND AUDIT
Developed for established businesses, the Brand Audit provides you with an objective analysis of what is working, what isn’t, and what tactics need to shift in order to align with the expectations of your customers and your overall business strategy.
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MARKETING ACTION PLAN
Ideal for small businesses and soloprenuers, the Marketing Action Plan helps you save both time and resources by providing clarity and direction – a roadmap – to marketing your business.
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